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刘德寰 教授
来源: 时间:2017-07-14 编辑:
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刘德寰    北京大学新媒体研究院教授、北京大学新闻与传播学院副院长 



 Professor of new media at Peking University and vice President of the school of journalism and communication at Peking University

连锁经营实战专家,商界项目孵化中心首席顾问。曾服务于中国人寿、中山名人电脑、劲霸集团;上海成功创业后,历任中国红石集团、沈阳高德、宝丰化工、百姓堂药业等企业首席战略官,有20年实业经营及资本运营经验,具备丰富的理论知识和实践经验。不但专注于资本顶层设计、商业模式设计及优化,还对商品研发、供应链、品牌、渠道、人力资源、信息化等企业基础体系建设均有实战性研究。


Chain operation expert, business project incubation center chief consultant. Has served China life, sun yat-sen famous computer, strong bully group; Shanghai after successful start-up, successive China redstone group, shenyang gold, baofeng hall pharmaceutical companies such as chemical industry, the people's chief strategy officer, has 20 years experience in industrial management and capital operation, has rich theoretical knowledge and practical experience. Not only focus on the top design, the business model design and optimization of capital, also for commodities research and development, supply chain, brand, channel, enterprise human resources, information and other basic system has the practical research.